Many of the products sold during these commercials were laundry and cleaning items. The term "soap opera" originated from the fact that when these serial dramas were aired on daytime radio, the commercials aired during the shows were largely aimed at housewives (this was during the first half of the 20th century, when married women were expected to stay home and raise the children). Most soaps follow the lives of a group of characters who live or work in a particular place. The USA soap opera Port Charles has begun the practice of running 13-week "arcs", in which the main events of the arc are played out and wrapped up over the 13 weeks, although some storylines do continue over more than one arc. The soap opera form first developed on broadcast radio in the 1920s, and expanded into television starting in the 1940s. Plots run concurrently, and lead into further developments: there is rarely a need to "wrap things up", although soaps that run in series for only part of the year tend to bring things to a dramatic cliffhanger.
What differentiates a soap from other television drama programs is their open-ended nature.
A Soap opera or Daytime serial is an ongoing, episodic work of fiction, usually broadcast on television or radio.
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